All businesses have some degree of service component.

These services are often forgotten.



Standing Man uses a set of design tools and methods to take a look at these forgotten services. It involves identifying long-term aims, gathering insights about behaviour, empathising with real people and planning and achieving the aims. Standing Man solves service delivery problems.

Service design is cross functional and holistic. It casts a fresh look over challenges that are often contradictory, where the problem creator is sometimes the problem solver, and both within and beyond the borders of an organisation, society or system. It is resilient, integrative, human, bounded by nature and maintains stewardship of really good ideas and value sets.

Together with associates, Standing Man delivers service design, experience design and business design to help your customers choose you rather than your competitor, help them grow into brand advocates and to help you embed a better way of thinking into your organisation.

Instead of the three classical steps of management: ideation, creation and execution, services are generated in a single phase that could be called ‘ideatecreateexecute’Arthur Rubinfeld

Service Design

Designing every part of a service offer to increase value for the user and the service provider.


MORE ABOUT SERVICE DESIGN

Experience Design

Designing the way that your user experiences your brand through your service offering.


MORE ABOUT EXPERIENCE DESIGN

Business Design

Designing the the way your people, processes and customers work together to deliver value.


MORE ABOUT BUSINESS DESIGN